The team from Nationwide Marketing Group became a video-producing powerhouse during the April Las Vegas market.
They were on a mission to bring the event and vendor information to independent retailers who are members of the buying group.
During their time in Vegas, they produced more than 40 videos that featured conversations with dozens of key vendor partners who delivered the latest updates and product demonstrations. All of that content was hosted on the Las Vegas Market Live website. There, independent dealers were able to sign up to receive instant alerts when new content dropped.
By the end, Nationwide’s team had attracted more than 26,000 video views. Here are a few from the mattress side of the business: