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Mattress Maker Purple Expands into Adjustable Smart Base Business with 2 New Models

Purple Innovation, a renowned mattress maker, is making a bold move by entering the adjustable smart base business. The company has recently announced the launch of two new models, further expanding its product lineup. This strategic decision reflects Purple’s commitment to providing innovative solutions for a good night’s sleep.

1. Purple PowerBase: This model offers a range of features designed to enhance comfort and convenience. It includes a wireless remote control, allowing users to adjust the bed to their desired position effortlessly. The Purple PowerBase also offers a Zero Gravity mode, which elevates the legs and reduces pressure on the body. This can be particularly beneficial for individuals with circulation issues or those seeking relief from back pain.

2. Purple PowerBase Premium: Building upon the features of the Purple PowerBase, this premium model takes adjustable bases to the next level. It includes all the functionalities of the PowerBase and adds advanced features such as massage capabilities. With the touch of a button, users can enjoy a relaxing massage to help relieve tension and promote relaxation.

The Benefits of Adjustable Smart Bases

Investing in an adjustable smart base can bring several advantages to your sleep experience and overall well-being. Here are some key benefits:

1. Customized Comfort: Adjustable bases allow users to find their ideal sleeping position by adjusting the head and foot of the bed. This customization can provide relief for individuals with specific health conditions or preferences.

2. Enhanced Sleep Quality: By finding the perfect sleeping position, users can optimize their sleep quality. Elevating the head or foot of the bed can alleviate snoring, acid reflux, or sleep apnea, resulting in a more restful sleep.

3. Improved Circulation: Elevating the legs can help improve blood circulation, reducing the risk of swelling and discomfort in the lower extremities.

4. Convenience and Control: With wireless remote controls and smart features, adjustable bases offer convenience and control at your fingertips. Users can easily adjust their bed positions without having to manually reposition themselves.

Purple Innovation’s entry into the adjustable smart base business demonstrates their dedication to meeting the evolving needs of consumers. With the launch of two new models, the Purple PowerBase and Purple PowerBase Premium, the company is expanding its product lineup and offering customers even more options for a comfortable and customized sleep experience. As the demand for adjustable bases continues to grow, Purple’s expertise and commitment to innovation position them as a strong player in this market.

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