Go from AI-curious to AI-confident in three weeks.
Three live 90-minute sessions. Real tools built live. Your entire team included. Led by Mark Kinsley — CEO of The FAM and one of the mattress industry's most active AI practitioners.
Unlimited seats · 10x ROI guarantee · Secure checkout
The Problem
Every week there's a new AI tool, a new model, a new headline. Your inbox is full of it. Your competitors are talking about it. And somewhere in the back of your mind, you know the gap between companies using AI as a genuine thought partner and those still Googling everything is widening — fast.
But here's the reality: most AI training fails. It dumps information without application. It shows you demos without giving you anything to deploy. You leave with a notebook full of ideas and zero tools in production.
Your team tried ChatGPT. Someone got overwhelmed. Someone else used it once and forgot about it. And now "AI adoption" is on the strategy deck but not in the daily workflow.
The Cost of Waiting
Every model from here forward will be more capable, more affordable, and more integrated into every tool you already use. The companies building AI habits today are the ones who will have a compounding advantage in 12 months that will be nearly impossible to close.
Consider this: if AI helps your team save just 10 hours per week and improves decision-making accuracy by 25%, the ROI becomes immediately evident in your bottom line. That's not a projection — that's what happens when people actually use these tools daily.
The question isn't whether to adopt AI. The question is whether you'll lead that adoption in your organization — or be dragged into it later, at a disadvantage.

"The gap between AI-enabled companies and those without is about to become a competitive moat."
The Solution
The AI Accelerator Lab is a focused, hands-on program that takes you from theory to deployment in three 90-minute live sessions. No fluff. No overwhelm. Just the 2–3 tools that deliver the most impact — built live, with your team, for your business.
Master ChatGPT from basic prompts to advanced conversations. Use AI as a real-time thought partner on actual business problems.
Build your Custom GPT Executive Coach and a Notebook LM knowledge base your team will actually use — step by step, live.
Roll AI out from leadership to front-line. Create your 90-day adoption roadmap and build habits that stick.
What You'll Walk Away With
A Custom GPT Executive Coach built to your company's culture, values, and leadership philosophy
A Notebook LM Knowledge Base that instantly answers employee questions about procedures, policies, and training
An AI-First Mindset — your default response to business challenges becomes "let's ask AI first"
Advanced prompting techniques including Craft Prompt Generator and Prompt Engineer
A 90-day organizational rollout roadmap with quick wins, champion identification, and measurement strategies
Bonus: Mad Libs templates, sample prompts library, and adoption frameworks
Real-World Results

"At Sherman's, managers went from AI novices to building custom executive coaches and instant-answer knowledge bases in weeks. AI adoption doesn't require a tech background — just the right guidance."
Who This Is For
You're a business owner or executive who knows AI is important but doesn't know where to start
You're a COO or operations leader drowning in procedures and training challenges
You're in HR and looking for scalable coaching and support solutions
You're a management team ready to 10x your decision-making speed and quality
You've tried AI, got overwhelmed, and gave up — this time will be different
You want your entire team aligned on AI before your competitors get there first
Enrollment
We've structured this program to deliver a minimum 10x return through improved efficiency, better decision-making, and competitive positioning. If AI helps your team save just 10 hours per week, the program pays for itself within the first month.
Your entire team. All three sessions. All materials.
Secure checkout via Stripe · Limited to 30 participants
The 10x ROI Guarantee
Follow the program — attend the sessions, complete the practice assignments, build your tools — and if you can't identify a 10x projected path to revenue increases or time savings, we'll give you your money back. No questions asked.
Start treating it as your most productive employee. The next cohort starts May 14th. Limited to 30 participants.
Unlimited seats · May 14, 21 & 28 · Noon CT