Hey Fam, It’s Adrienne!
Purple’s CEO is stepping down and we’re covering the transition.
Dos Marcos takes you inside Tempur-Sealy’s national sales meeting where Quinn picked up some unexpected leadership advice from TSI’s CEO, Scott Thompson.
Mattress Firm launches a sleep tracking app, Ashley makes a big move into logistics, and a we’ll introduce you to a rainbow-flavored bed.
Got a news tip, question, or idea you’d like to share? Text us on our Podium number at 843-627-2672
Dos Marcos Show
Tempur-Sealy CEO Scott Thompson Delivers Unexpected Leadership Tips
Culture. Leadership. Diversity. These are buzzwords in today’s business community.
In this episode, we recap Quinn’s trip to the Tempur-Sealy National Sales meeting where we learn how to create and cultivate culture the TSI way. We discuss brand awareness, quality of products, dependability and we get unexpected leadership tips from CEO Scott Thompson.
News and Headlines
Joseph Megibow, CEO of Purple Innovation, has resigned from his post and the company has named Robert DeMartini—a former president and CEO of New Balance—as acting CEO and board member.
Mattress Firm has launched the Sleep.com mobile app with sleep science and improvement company SleepScore Labs. The new tech features a sleep tracker and unlocks personalized insights, recommendations, Sleep.com content, and more.
Skittles lovers rejoice: Simmons has teamed up with the sour candy brand to create a one-of-a-kind, first-of-its-kind bed that dispenses Skittles candy.
Nationwide Marketing Group will continue to focus on the Shopper Decision Journey at its upcoming PrimeTime event, to be held February 5-8, 2022, in Phoenix, Arizona.
How has mattress advertising changed over the years? We rounded up 19 Retro Mattress Advertisements You Can Learn From.
Ashley Furniture has made a big move into logistics with the purchase of the West Coast fleet of Wilson Logistics as part of a plan to expand its capabilities and deliver to customers faster.
What’s the FAM Into?
Quinn’s Listening To…
I’m listening to a piece of audio by Gary Vee. This totally applies to B2B and our industry. “One of the most important things your business can do for the end consumer is to create as little friction as possible for them to consume your content or buy your products.”
Kinsley’s Reading…
In Phil Jackson’s book 11 Rings he talks about growing up around the Lakota Sioux. Jackson’s stories introduced me to the traditions of this noble indigenous tribe.
I’m reading The Lakota Way: Stories and Lessons for Living by Joseph M. Marshall III. Packed with stories and fables, it’s about how the spiritual beliefs of the Lakota people can help us all lead more meaningful, ethical lives.
BT’s Thinking About…
Last week, I finished all the current episodes of Was I in a Cult. Why was it so addicting for me to listen to, along with millions of others?
What they do wonderfully is blend comedy into the interviews, which are of course very dark and intense. It’s a reminder that we need levity and by blending humor into our daily lives it can make the tough times a little less difficult, and pills that are hard to swallow go down a bit smoother!
Podcast
“Culture Infusion” Author Kerry Wekelo
In Episode 31 of Just Stories with BT, Brett sits down with an award-winning author, chief operating officer at Actualize Consulting, founder of Zendoway, and creator of Zendoway Cubes.
Wekelo’s best selling book “Culture Infusion,” highlights nine principles to creating and maintaining a thriving organizational culture.
Fun & Folly
📺 Hilarious mattress commercials. Yep, Cousin Eddy is moving to Lake Norman, North Carolina!
🐻 Nobody said being a mama bear was easy. Wrangling kids and cubs has a lot in common.
🎄 Musical chairs gets real at this company’s holiday party. Wait for it…
🐄 Moo-ve it. This cow knows how to get down a snow-covered hill.
🎂 Happy birthday Taylor Swift! America’s sweetheart was born on December 13th. If you’ve never seen 73 Questions with Taylor Swift it’ll make your love her even more.
Foot Traffic Drivers
Need help getting more people to your store?
Here’s an idea…
Host a New Year’s Eve party!
🕺💃 Clear a spot for a dance floor, hire a DJ, and let the good times roll. At midnight, pop champagne and giveaway thousands of dollars in prizes. Everyone who attends gets a swag bag with gifts and coupons that’ll bring them back to the store.
On the hunt for more foot traffic-driving ideas?
Pick up a copy of Kinsley and Quinn’s #1 Amazon bestselling book, “Come Back to Bed: Attract More Foot Traffic and Make People Fall in Love with Your Store.”
Advice Column
This is Mark and Mark’s advice column and it’s bound to get weird.
Everyone needs a little advice now and then.
You can ask us anything. Just don’t expect an obvious answer.
Launching a new marketing campaign and need feedback? We’ve got your back. Naming your firstborn son? No problem. Trying to break the world record for most sprinkles on an ice cream cone? We know a guy.
Or, text your question to our Podium number at 843-627-2672. We’ll publish our advice here in the newsletter and on fam.news.
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