Beyond Omnichannel: Exclusive Research on the Brain of the Intended Buyer

Don’t be the guy who doesn’t know, what he doesn’t know.

In partnership with Snap Finance, The FAM conducted research into the buying habits, expectations and mind of the intended buyer.

What is an “intended buyer?” It’s customer in the market place who wants to buy a product or service, but isn’t fully ready to commit until thorough research has been completed.

What is the “intender” looking for? Join Mark Quinn and Mark Kinsley as they breadown the research that answers the questions of where these consumers are shopping, what are they buying and what do they expect from your retail store.

Special Thanks to Our Partners

PranaSleep

PranaSleep is the luxury mattress collection that’s quietly driven success inside one of America’s top retailers. For the first time ever, this elite line is available to select top-tier retail partners.

Handcrafted in pristine U.S. factories with meticulous attention to detail, PranaSleep mattresses feature 100% natural materials, high-performance luxury latex, and the world’s only machines that quilt latex directly into the top panel—creating a one-of-a-kind, indulgent sleep experience.

Born from decades of sleep industry expertise and built on real-world retail feedback, PranaSleep is engineered to deliver unmatched comfort, support, and retail performance. Elevate your assortment, differentiate your floor, and give your customers the best possible sleep—and a reason to return.
 
Visit PranaSleep.com to apply now.
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